'BAROCK THE HOUSE' BENEFIT CONCERT IN SANTA MONICA MOBILIZES YOUNG VOTERS; RAISES MONEY FOR BARACK OBAMA

SANTA MONICA, CA— On Monday, August 11, 2008 two local 22-year olds will be launching the first of a bicoastal "BaRock the House" concert series to raise money and votes for Barack Obama. The event, to be held at the Temple Bar in Santa Monica, will showcase five cutting-edge independent bands performing for free to benefit Obama's candidacy.

Each band consists of politically active twenty-somethings who have created buzz in music scenes from California to Cambridge: 80s synth-funk throwback Wallpaper; The Outline, fresh off their tour through Europe; thoughtful electronic-alternative collective Oliver Future; startup indie-pop group White Arrows; and singer-songwriter Jeff Jastrow.

JohnThomas McLain and Asher Rumack organized the event to rock n’ roll fellow twenty-somethings into the political process. The event will mobilize young adults through the power of music for a common cause: Obama.

"The real idea," says Rumack, "is not to reap huge profits for the campaign, but to engage our peers in this process—to give them a sense of power to make a real change in society. We want to excite people about the election! The issues in this election—social security, the job market, the dollar— will have real, concrete consequences for our generation, so these are all things we need to openly think and act seriously about.”

Concert attendees will make direct contributions to the Barack Obama Campaign at the door, and have the opportunity to donate even more inside the venue. The event will maximize its donations by securing matching donors through pledges.

Rumack and McLain are also planning the second “BaRock the House” for early September in New York City, where Rumack currently works full-time as a paralegal. The New York version will have similar goals.

McLain currently studies Public Policy and Law at Trinity College in Hartford, CT.

Temple Bar is located at 1026 Wilshire Blvd. Santa Monica, CA—(310) 393-6111. Doors open at 8:00 P.M.; patrons are encouraged to arrive early.


For more information including the event flyer visit http://www.theprlabs.com.


BAND WEBSITES:

Wallpaper: http://www.myspace.com/wallpaper
The Outline:
http://www.myspace.com/theoutline
Oliver Future:
http://www.myspace.com/oliverfuture
White Arrows:
http://www.myspace.com/whitearrows